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Digital Marketing Executive: March 2015 - December 2015
Within this full-service creative agency, I managed the digital accounts for several clients across a variety of platforms on a daily basis, and provide an extensive analysis report at the end of every month. The clients' industries ranged from retailers, law firms and estate agents to restaurants, car cleaning companies and adult services.
As part of Storm Creative's bespoke Digital Landscape strategy, I administrated the online presence for clients on popular social channels, including Facebook, Twitter, Google+, LinkedIn, YouTube, Instagram, Tumblr, Pinterest, WeHeartIt and TripAdvisor.
In August 2011, I spent four weeks working alongside Bizarre's editorial team at Dennis Publishing as work experience. I continued to write news stories and features for the magazine on a freelance basis, until I was approached by Bizarre's editors and offered the role as Communities Editor in 2012.
I was solely responsible for the 'Your Bizarre' section of the magazine consisting of 20 pages dedicated to Bizarre's devoted readership. This included sourcing content and images for Junk Mail (readers' letters), Body Art (readers' tattoo submissions), Ultra Vixens (readers' alternative modelling submissions) and Readers' Art. For six issues, I also maintained the content of a fifth section for the Tappu! app.
I was the primary administrator for the brand's busy social channels acting as the voice of Bizarre across platforms including Facebook, Twitter and Tumblr. My contract ended with Blackthorn Communications in January 2015 when Bizarre ceased to be published after eighteen years.
Below are some examples of copywriting from the 30+ issues I worked on - included are exclusive interviews, event coverage and my monthly sections with reader-submitted content.
(Please note, some images are NSFW.)
In 2013, I delivered a presentation in Soho Square at '300 Seconds', an event which praises and promotes Women in Technology, about my role at Bizarre and how I managed an alternative online community. You can read a blog post about my talk on the event's website.
Social Media Manager: September 2013 - June 2014
The brand new Tappu! Tattoo Studio: Vol 1 iPhone app enabled body art fans to browse galleries, discover local artists and research the history of different tattoo styles. Users could take a snapshot of their own ink via the in-built camera function called 'You Tappu!' and submit it to us. For each submission, I was required to do the following:
> Download the image via Parse, an online app development interface
> Catalogue information chronologically on Google Drive for upcoming newsletters
> Contact app users via email to request further information where required
> Edit photos (using Photoshop Elements 12) including cropping images to set-dimensions
> Publish an eye-catching blog post on the app's site via WordPress
I built up an interactive audience and regularly shared Tappu!'s latest website content, encouraged iPhone users to download Tappu! and also hosted live debates via Twitter using popular hashtags, such as #mytattooaddiction which led to exclusive phone interviews which I transcribed and published on the site.
Following university, I submitted copy to online news magazines to better my writing skills.
In 2012, an exclusive interview with artist, Joe Simpson about his exhibition 'Everything is Electrified' was published in The Harker and a review of a performance by The Darvaza Hole at The Scala was published in The Curiosity Cabinet. Sadly, it seems Hound Magazine is no longer running so my coverage of David Mach's 'Die Harder' exhibition at Southwark Cathedral is unavailable.